Description of RTB House: RTB House is a company that provides learning-powered retargeting solutions for brands and agencies.
RTB House is used by 1.78% of websites in the Retargeting category.
Technology & Computing is the most popular main category among the websites using RTB House.
Computing is the most popular subcategory among the websites that are using RTB House.
The technologies that are most often used together with RTB House are Google Publisher Tag, RSS, core-js, Open Graph, jsDelivr, HTTP/3, Rubicon Project, Cloudflare, AppNexus, Criteo.
Our AI based recommender engine (trained on 100 million data points) suggests that websites using RTB House may also be interested in using these other technologies: Google Publisher Tag, Rubicon Project, 33Across, Sovrn, Sonobi, Index Exchange, PubMatic, Smash Balloon Instagram Feed, OpenX, GumGum.
Technology | % of use together with RTB House | Website |
---|---|---|
Google Publisher Tag | 76.92 | https://developers.google.com/publisher-tag/guides/get-started |
RSS | 61.54 | https://www.rssboard.org/rss-specification |
core-js | 53.85 | https://github.com/zloirock/core-js |
Open Graph | 53.85 | https://ogp.me |
jsDelivr | 53.85 | https://www.jsdelivr.com/ |
HTTP/3 | 46.15 | https://httpwg.org/ |
Rubicon Project | 38.46 | http://rubiconproject.com/ |
Cloudflare | 38.46 | http://www.cloudflare.com |
AppNexus | 38.46 | http://appnexus.com |
Criteo | 30.77 | http://criteo.com |
Technology | AI Recommendation Score | Website |
---|---|---|
Google Publisher Tag | 0.18 | https://developers.google.com/publisher-tag/guides/get-started |
Rubicon Project | 0.17 | http://rubiconproject.com/ |
33Across | 0.15 | https://www.33across.com |
Sovrn | 0.15 | https://www.sovrn.com |
Sonobi | 0.15 | https://sonobi.com |
Index Exchange | 0.15 | https://www.indexexchange.com |
PubMatic | 0.15 | http://www.pubmatic.com/ |
Smash Balloon Instagram Feed | 0.15 | https://smashballoon.com/instagram-feed |
OpenX | 0.14 | http://openx.com |
GumGum | 0.14 | https://gumgum.com |
Introduction to RTB House
RTB House is an advertising technology company that specializes in real-time bidding (RTB) solutions for display, mobile, and video ads. Their technology uses machine learning algorithms to identify and target the most relevant audiences for a given ad campaign, optimizing ad performance and maximizing return on investment (ROI) for advertisers. RTB House's platform also includes advanced ad serving and creative optimization capabilities, enabling advertisers to create and deliver highly personalized, dynamic ads across multiple channels and devices.
Practical Applications
of RTB House
1. RTB House can be used for personalized retargeting, where it analyzes the user's behavior and predicts the products they are most likely to purchase, then serves them with relevant ads.
2. RTB House can be used for dynamic creative optimization, where it serves different ad creatives to different users based on their preferences, behavior, and context.
3. RTB House can be used for cross-device targeting, where it recognizes the user across multiple devices and serves them with relevant ads across all their devices.
4. RTB House can be used for lookalike targeting, where it analyzes the characteristics of the best-performing users and finds similar users to target.
5. RTB House can be used for real-time bidding, where it automates the bidding process and optimizes bids based on performance data to maximize ROI.
Benefits and Advantages of RTB House
- RTB House technology allows for real-time bidding, enabling advertisers to bid on ad impressions in real-time, resulting in more efficient and effective ad campaigns.
- The platform uses advanced algorithms and deep learning to optimize campaigns and reach target audiences with precision.
- RTB House offers personalized retargeting, allowing advertisers to show ads to users who have previously interacted with their brand, increasing the likelihood of conversions.
- The technology integrates with a wide range of ad formats and platforms, including display, video, social media, and mobile.
- The platform provides real-time reporting and analytics, allowing advertisers to monitor campaign performance and make data-driven decisions.
Website | IAB category 1 | IAB category 2 | OpenRank |
---|---|---|---|
tubefilter.com | Television | Video | 4.97 |
citimuzik.com | Music and Audio | Gospel Music | 4.27 |
almreprints.com | Business and Finance | Industries | 4.15 |
apkadmin.com | Technology & Computing | Computing | 4.14 |
zambianews365.com | Events and Attractions | Talk Radio | 4.14 |
nameslist.org | Pop Culture | Sanskrit | 3.26 |
sfr-fresh.com | Technology & Computing | Economy | 3.26 |
todayshotelier.com | Business and Finance | Industries | 3.24 |
dramamilk.com | Television | Drama Movies | 3.22 |
sweetishhill.com | Healthy Living | Food Allergies | 3.09 |
Website | IAB category 1 | IAB category 2 | OpenRank |
---|---|---|---|
hibinokiiro.com | Movies | Western Frisian | 2.57 |
olhardigital.com | Automotive | Business | 2.66 |
rac.com.br | Technology & Computing | Computing | 2.9 |
sweetishhill.com | Healthy Living | Food Allergies | 3.09 |
dramamilk.com | Television | Drama Movies | 3.22 |
The average age of websites using RTB House is 9.6 years.
The average page rank (measure of backlink strength) of websites using RTB House is 3.26.
Technology | % of use together with RTB House | Website |
---|---|---|
Sovrn | 7.6923 | https://www.sovrn.com |
Facebook Sign-in | 7.6923 | https://developers.facebook.com/docs/facebook-login/ |
PWA | 7.6923 | https://web.dev/progressive-web-apps/ |
styled-components | 7.6923 | https://styled-components.com |
33Across | 7.6923 | https://www.33across.com |